Hey! 👋🏽 I’m Tasnima, a product designer based in Brooklyn, NY with 8+ years of design experience.
Currently, I am designing AI experiments to help pharma experts make complex, high stakes decisions at Formation Bio. The common thread in my work across different domains, however, has been about making information understandable, usable, and trustworthy in ambiguous environments.
I feel inspired and energized by the good kind of head-banging problems, the kind that rewards deep user understanding, iterative process, close collaboration with experts, and thoughtful design.
Outside of work, I’m usually thinking about politics, food, finding my next book, or chasing down projects with friends or organizations that I believe in.
Experience recapFormation Bio
Senior Product Designer
2021 - Current
AbleTo
Product Designer II
2021 - Current
TIME'S UP!
Brand Designer
2019
frog Design
Visual Designer
2018 - 2019
Silo Design
Design Intern
Summer 2017
Museum of Moving Image
Exhibit Design Intern
Summer 2017
Atlas
How might we help experts analyze drug opportunities quickly without oversimplifying scientific nuance?
Atlas is a 0–1 design initiative exploring how AI can support expert reasoning in drug opportunity evaluation. Teams were making high-stakes decisions with limited time and fragmented data spread across multiple systems, causing important opportunities to fall through the cracks.
TeamTimelineDesign Lead (me)
Product Manager
Director of Product
Engineers (3)
Ongoing
BD Platform Vision
How might a platform powered by AI transform a slow, manual, and fragmented process into one that scales asset evaluation with the speed and clarity needed to rapidly build a drug portfolio?
TeamTimelineDesign Lead (me)
Product Lead
Director of BD
BD Associate
6ish months
Muse
What if clinical recruitment teams could have a first draft of the recruitment strategy and content the same day they receive the protocol, skipping the bottlenecks and focusing their time on reaching patients instead?
TeamTimelineDesign Lead (me)
Product Manager
Engineers (5)
12 Weeks*
(but also kind of a year)
Nurse Portal
How might we help nurses make fast, high- stakes eligibility decisions with clarity and confidence while reducing stress, avoiding errors, and improving patient experience?
TeamTimelineDesign Lead (me)
Product Manager
Engineers (5)
6 Months